Home Electrification Quests

Wildgrid is an online tool to demystify home electrification and empower women to lead climate action. Within minutes of using Wildgrid's planning tool, homeowners and renters can create a roadmap and budget for tackling various energy-saving projects (like solar, heat pumps, EVs) all in one place. Users are instantly shown personalized recommendations along with a detailed breakdown of rebates available. Designed with toy and game design principles, the experience paints home energy topics in a playful new light. Informed and validated by over 50 user interviews and feedback sessions.

Product website: wildgridhome.com

About Wildgrid:
Wildgrid is an education platform that helps you electrify your home with confidence. We create easy-to-understand guides, videos, and online courses. No sales people and no jargon. Wildgrid is part of the Goldhouse Accelerator. Krystal Persaud cofounded Wildgrid and raised a pre-seed round of funding in 2022.

My Role:
Co Founder of Wildgrid and Head of Design

Product & Design Team:
Alexa Florio, Parinda Darden, Martine Lunis